Jordan Ogren

May 6, 2022

🪞 The Lookback 4/30 – 5/06

Moments of low clarity suck.

It's challenging when you don't know what to do or how to move forward. You feel stuck.

All week I experienced this.

I am struggling to figure out how to move forward with my content (podcast + newsletter). I want to continue writing daily to improve my writing, but I'm unsure if this is the best way.

That's life, though. Even when you can't see, keep moving.

How was your week?

5 things I did this week

  • I failed (AGAIN) to release episode 5 of my podcast (😔)
  • I woke up and ran at 6am five times for a total of 21.08 miles
  • I created an invite for an in-person event MyTalentPlanner (MTP) is hosting on the 18th of May
  • I shot and edited a couple of videos to promote MTP and the position we are hiring for at MTP
  • I got to see my wife's designs revealed at UWGB's finance building (Proud husband moment)

3 things I learned this week

1. (I was reminded that) I know nothing.
The more you know, the less you know.

While this has become a cliché, it's something I find to be more and more accurate. As I grow in my intelligence, love, and wisdom, I realize how far I still have to go. My incompetence veiled this distance—I thought I was close to knowing it all until I learned a little more and realized how little I knew.

The outcome of the realization is to speak less and listen more. There is always something to learn if your ears are open.

2. Successful marketing creates a category or movement.
If your marketing is only about what you do, you might as well not do it.

To succeed with marketing today, it must expand past what you do and touch the larger world your customers live in. What changes do you see? What is the old and new game? Whoever paints this picture best wins.

The best marketing balances the line between creating a movement that people deeply care about and driving revenue.

3. Focus more on what I control than trying to change that which is out of my control.
I'm an anxious guy. I worry about a lot of shit that's way out of my control.

That's why I routinely ask myself, "Do I control this? If yes, how much do I control? If no, how can I accept this and move on?" The quickest way to depression is to fixate on what you can't control, leaving you powerless and unlikely to continue progressing.

The solution is to be hyper-focused on the things you control and improve those things.

1 question for you

If my happiness was a bucket of water, what is the biggest hole in the bucket that I need to fix?

(A prerequisite question to answer is: What does happiness look like for me?)

Thank you for reading this week's lookback!

Now it's your turn to share:
  • What did you do this week?
  • What did you learn this week?
  • What question is on your mind?

Have a wicked weekend!

🧠 + ❤️ // JO